Subhro Sarkar

Today is the 1st of April. A date often associated with pranks and lightheartedness—numerologically playful, even trivial. But beyond...

This Wednesday, I attended a panel discussion on the topic: “Digital Disruption: Redefining Real Estate Sales and Marketing” . The event...

Insights from PM Modi’s Podcast with Lex Fridman

Marketing is shifting from 4Ps to 4Es—Experience, Exchange, Evangelism, Everyplace. Are you adapting to the new era?

Look around, and you will see a paradox playing out in the way we approach relationships and marriage today. On one hand, commitment...

Think about your favourite brand for a second. Is it the perfume you wear every day, the bike you ride, or the coffee you swear by? Now...

Earlier this year, I received a life-altering diagnosis of left ventricular hypertrophy. The doctors explained that this condition,...

Noise is omnipresent in the present day world. From car horns honking, to doomscrolling through reels or white noise to sleep, or...

Do you get out of bed some mornings and feel queasy, faint almost unable to face the long day looming ahead? If so, you might be...

The combination of badminton, ping pong and tennis which is pickleball, has grown exponentially in worldwide popularity. The...

From Grand Opening to Grand Closing: The Story of Evolving Community Needs At the start of the year, our locality saw the grand opening...

Keywords are our compass in the digital world, pointing us to what is important across the globe. Let’s look into the same to unlock the...

Recently, news emerged from South Korea about a robot committing suicide due to work stress. In an age where even robots face the...

There was a time when we used Lotus 123 for tabular representation. Then came Excel, revolutionizing how we present and interpret data....

Speculative Design is a fascinating and forward-thinking approach that diverges from traditional design practices. For professionals in...

For any brand marketer, the ultimate goal is to leave a lasting impact on consumers' minds. When used effectively, merchandising can be a...

Ever feel like you are stuck in the middle of a tug-of-war between your heart and mind? It's like a WWF match inside your head, with your...

We often hear about Corporate Social Responsibility (CSR) – a concept that emphasizes a company's duty to give back to society. However,...

As a kid, whenever I longed for aspirational clothes or accessories, my mother would gently remind me, "Son, we come from humble...

With the growing concerns around privacy and evolving data regulations, Google has announced the phase-out of third-party cookies in...