Subhro Sarkar

I recently participated in the Ad Gully event in Kolkata, known as CMO Charcha, where the discussion centered around the importance of...

Selling to High Net Worth Individuals (HNIs) is a sophisticated art that requires more than just an understanding of luxury offerings. It...

In the world of real estate development, brands that adopt a pull strategy can gain a competitive edge by creating aspirational value and...

In the fast-paced world of performance marketing, lead generation is just the first step towards achieving success. To truly unlock...

As the real estate industry continues to grow, developers are increasingly focusing on ways to measure and improve customer satisfaction....

As a brand head for a real estate company, I have seen firsthand how the industry has evolved over the years. In the past, real estate...

Real estate marketing is a unique field that requires a delicate balance between the inspirational and aspirational side of the brand...

Buying a home or investing in real estate is not just a financial decision; it is an emotional decision as well. As such, understanding...

Successful residential projects are designed to cater to the needs and aspirations of modern consumers who seek a convenient and...

When it comes to buying or investing in real estate, the decision is often not made in a single visit. The customer journey in real...