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Subhro Sarkar


Enhancing Performance Marketing through Effective Lead Nurturing in Real Estate Marketing
In the fast-paced world of performance marketing, lead generation is just the first step towards achieving success. To truly unlock...
Subhro Sarkar
May 25, 20234 min read
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The Power of Neuromarketing: How to Influence Consumer Behavior
Neuromarketing is a relatively new field that studies the brain's response to marketing stimuli. By understanding how the brain works,...
Subhro Sarkar
May 16, 20233 min read
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Driving Real Estate Success: How Net Promoter Score & Customer Satisfaction Index can Revolutionise
As the real estate industry continues to grow, developers are increasingly focusing on ways to measure and improve customer satisfaction....
Subhro Sarkar
May 14, 20232 min read
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Unlocking Business Success through Market Research: The Role of ASEMAP Analysis
In today's competitive market, understanding consumer preferences and expectations is crucial for the success of any product or service....
Subhro Sarkar
May 13, 20232 min read
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Mastering the Art of Architectural Photography: Key Elements to Consider
Architecture photography is an art form that requires an eye for detail and a deep understanding of the subject. A well-executed...
Subhro Sarkar
May 12, 20233 min read
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Master Your Productivity: How to Prioritise Tasks with Urgent vs Important Matrix & Action Priority
In today's fast-paced world, we often find ourselves drowning in an endless stream of tasks and responsibilities. With so much to do and...
Subhro Sarkar
May 11, 20232 min read
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From 'Me' to 'We': How Prioritising Relationships Can Strengthen Bonds at Home
There is a common unsaid understanding that when we are in public or in a professional setting, we focus on "we." This means that we are...
Subhro Sarkar
May 10, 20232 min read
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Revolutionising Branding and Advertising: How ChatGPT's AI Technology is Changing the Game
ChatGPT is a powerful language model trained on a massive amount of data, and it has the potential to transform the terrain of branding...
Subhro Sarkar
May 9, 20233 min read
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The Role of Services in Real Estate Marketing: A Brand Head's Perspective
As a brand head for a real estate company, I have seen firsthand how the industry has evolved over the years. In the past, real estate...
Subhro Sarkar
Apr 18, 20232 min read
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Revolutionising Advertising with Prompt Engineers: Guiding AI Language Models to Drive Success
In today's world, artificial intelligence (AI) is revolutionising the advertising industry. With the help of AI-powered language models...
Subhro Sarkar
Apr 16, 20232 min read
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6 Powerful Lessons from Bhagavad Gita for Professional Success
The Bhagavad Gita, an ancient Hindu scripture, offers wisdom and guidance for individuals on their path to spiritual enlightenment....
Subhro Sarkar
Apr 3, 20232 min read
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Mastering Behavioural Economics: 5 Lessons to Strengthen Your Brand Strategy & Connect with Consumer
Behavioural Economics is a field of study that combines insights from psychology, economics, and neuroscience to understand how people...
Subhro Sarkar
Apr 2, 20232 min read
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Winning Over Homebuyers: Balancing Inspiration and Aspiration in Real Estate Marketing
Real estate marketing is a unique field that requires a delicate balance between the inspirational and aspirational side of the brand...
Subhro Sarkar
Mar 21, 20232 min read
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Beyond the Financials: The 6 Emotional Triggers That Make Real Estate Buying a Personal Journey
Buying a home or investing in real estate is not just a financial decision; it is an emotional decision as well. As such, understanding...
Subhro Sarkar
Jan 9, 20232 min read
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Reshaping Brand Strategy Post-COVID: New Tools, AI, and Changing Behaviour
As a brand consultant, it is essential to stay up-to-date with the latest trends and tools that can help businesses create an effective...
Subhro Sarkar
Nov 30, 20222 min read
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Unlock the Secrets of Brand Storytelling at the Mahindra Museum of Living History!
The Mahindra Museum of Living History in Mumbai is a testament to the power of storytelling in creating meaningful brand experiences....
Subhro Sarkar
May 15, 20222 min read
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From Biophilic to Community Spaces: Secrets of Successful Residential Projects
Successful residential projects are designed to cater to the needs and aspirations of modern consumers who seek a convenient and...
Subhro Sarkar
May 11, 20223 min read
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Unlocking the Power of Real Estate Experience Centres
When it comes to buying or investing in real estate, the decision is often not made in a single visit. The customer journey in real...
Subhro Sarkar
Apr 25, 20222 min read
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Travel is Life and Life is Travel: Lessons Learned on the Road
Travel is not just about going on vacation or seeing the sights; it's a way of life. It teaches you to be a better planner, to show...
Subhro Sarkar
Apr 11, 20202 min read
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Galway to Donegal to Dublin: A Journey Through Ireland's Rugged Beauty
Ireland, the Emerald Isle, is a land of rolling green hills, ancient ruins, and lively culture. On a recent trip, I had the opportunity...
Subhro Sarkar
Sep 3, 20193 min read
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